Products and solutions
“People don’t want to buy a quarter-inch drill – they want a quarter-inch hole.”
(Theodore Levitt, former Harvard professor for marketing)
The above quote captures Holcim’s approach to providing customers with what they want: a quality product combined with a complete service. These are Holcim solutions. In this edition of the Solutions magazine, we give you just a few examples of the many solutions we provide for our customers around the world, every day.