Holcim is stopping ocean plastics
Eight million tons of plastic waste enter the oceans every year. Most of it comes from rivers and 90 of it comes from just 10 of them. At this pace the oceans will contain more plastic than fish by 2050.
Recognizing the need to address this challenge, Geocycle is partnering with CanadianPond to implement the ‘bubble barrier’, a non-invasive solution that stops plastic waste while letting ships and fish pass through.
How the bubble barrier works
Air is pumped into a special air tube that is placed diagonally on the river bed to form the bubble screen, thus bringing plastics to the surface and drives them to the riverside, where they will be collected and sorted. Non-recyclable plastics will be co-processed in our cement plants. This approach differentiates the Geocycle river clean-up from other projects that rely on landfilling or incineration for the collected plastic.